In the Summer of 2017, Internet start-up financier turned stock market guru, Joji Mangubat, listened to his wife, Nico, when she started pounding the table on the future of online advertising and marketing. Citing social media as the single biggest venue ever for any business of any type to grow its brand and attract a highly targeted demographic, Nicolette was determined to build a firm that would someday become one of the most recognized social media experts on the planet. Joji took the leap of faith, funding the endeavor in October of 2017 and Swing Wire Media was born.

However, it wasn’t as if Joji didn’t know what the possibilities of his investment could yield. Prior to his 20-year career in the stock market, Joji randomly fell into the advertising and marketing world in 1986 – helping build what would end up becoming a multi-million dollar promotional products company at the ripe young age of 19, before entering the budding commercial Internet space in 1997.

On the cusp of a social media revolution, Nicolette discovered the importance of self-promotion for her television and print entertainment career in 2003. From My Space to the launch of Facebook – and the ultimate introduction of LinkedIn, Instagram and Snap Chat – Nicolette has garnered a reputation of understanding social media and the Millennial in a way most have yet to learn.

Alex Visan was a highly sought after young engineer with a passion for programming and solving complex software application problems. However, shortly after the launch of Instagram, Alex became enthralled with the way social media applications were coded to match and attract individuals with like-minded interests and similar geographic locations.

Alex joined the Swing Wire Media Team in early 2018, and has since become one of the social media world’s most trusted experts – now helping Swing Wire Media clients of all sizes grow their brand, while growing their desired demographic in a way never before thought possible.

“We were enthralled to have Alex become part of our Management Team. His social media expertise and technical prowess have become an extremely important component to all of our clients’ success. His programming ability coupled with our internal creativity are a match made in heaven”, Swing Wire Media stated.

Nico and Joji




Gone are the old traditional advertising and marketing techniques. In is a new model of online advertising and marketing – one that attracts, engages, brands and fuses people to your business like never before.

Thinking outside the box

We’ve got to think out of the box, be creative, and figure out exactly who our clients are after, and how we can attract and engage their desired demographic. People don’t want to be sold anymore. They’re numb to the same old ads and same old offers. They want to find things on their own.

Although every business is different, all of our strategies and marketing tactics have a common thread – find the desired demographic, creatively engage them, and have them become buyers of our clients products and/or services for a lifetime.

Our unique combination of experience – and a commitment to understanding how to successfully brand, engage and get consumers of all ages online to act – is the crux of our success with you.

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Swing Wire Media focuses on the the need for businesses to take advantage of the new paradigm in online advertising and marketing.  Brick and mortar or web-based, it doesn’t matter. It’s time to get social and engage your desired audience for maximum growth.