DataSkill was a relatively unknown San Diego software development firm helping Fortune 1000 companies around the country increase efficiency, reduce costs and streamline their operations through innovative software and database solution. That is up until they surfaced a few months back with an announcement of significant magnitude. ACUMI and IBM’s Watson Meet

The Company had been quietly working in tandem with IBM to develop an artificial intelligence and machine-learning system on IBM’s “Watson” – a supercomputer that provides the engine for artificial intelligence (AI) and sophisticated analytical software for optimal performance as a “question answering” machine.

After months of development, DataSkill’s highly talented Ivy League programming team launched one of the most intelligent machine-learning and AI systems on the planet – now known as “ACUMI”. ACUMI and IBM’s Watson Meet

ACUMI has already helped various verticals improve their ability to learn, understand and take advantage of all of the data they had at their fingertips, but just didn’t know what to do with it. Now, they do.

However, it was the brain child of DataSkill COO, Ed Evans, who coined the new system “ACUMI”, which quickly became a very important challenge – to effectively brand and create the necessary awareness so that all enterprise verticals around the world could take advantage of it.

With the help of Ingram Micro and Swing Wire Media, DataSkill set out to re-brand itself – putting ACUMI in the spotlight and figuring out a way to give ACUMI a voice and a personality to help people associate with such complex technology.

Several conference call think-tanks between the creative minds produced a campaign strategy to make that happen. Now, with ACUMI having its own identity, DataSkill now successfully leverages its newly branded ACUMI web site located at www.acumi.com.

The site – developed by Ingram Micro – clearly articulates ACUMI’s capabilities, while also giving ACUMI that voice and personality it needed to become popular across the corporate enterprise world.

“We’re very excited to be helping DataSkill achieve maximum awareness through various PR and social media strategies. It’s not every day we get to participate in branding, marketing and advertising such cutting edge technology. DataSkill is literally going to change the way businesses operate forever, and we’re very proud to be a part of that”, said Joji Mangubat, Swing Wire Media Managing Partner. ACUMI and IBM’s Watson Meet

PROBLEM

To bring DataSkill into the 2017 social media space and provide the Company an attractive and informative online presence. The Company needed to translate its accomplishments by pairing it with the ‘sexy subjects’ of artificial intelligence and machine-learning, the dry nature of data, and effectively communicate it across its entire digital footprint.

SOLUTION

Through news publishing, brand consulting and strategic awareness on LinkedIn and other key social platforms, Swing Wire Media has helped DataSkill successfully position itself online as a leader in machine-learning and artificial intelligence. ACUMI and IBM’s Watson Meet

DataSkill Social Media

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John 3:16

Several years ago, guru investor, James West, launched what became a hugely successful career – identifying potentially profitable opportunities for others looking to capitalize on small stocks before they became big home-runs for stock market investors. Investor James West Goes Social

After years of publishing an offline newsletter via snail mail known as the “Midas Letter”, James West came to the conclusion he needed to put his persona and business model front and center of the rapidly growing online social media world.

His decision paid off in spades. With the help of Swing Wire Media, Mr. West – and his newly remodeled “Midas Letter” – now enjoys a robust and religious following of investors and traders around the world – who look forward to his informative and entertaining content from day-to-day. Investor James West Goes Social

His reach now spans the globe via his rapidly growing social media presence, and with the recent construction of Mr. West’s new studio, his newly developed online business model at www.midasletter.com is now in perfect position to grow in a way never before thought possible.

Aside from James’ constantly growing email newsletter subscriber base now, his thousands of social media followers now have the opportunity to interact, engage and follow his prowess for a lifetime of potentially profitable opportunities.

“We retained Swing Wire Media to grow our social media presence online in a hurry. In just 40 days, their Team increased our growth and engagement across all of our social media networks by 12%, and pushed our impressions upwards of millions”, said Mr. West.

He went on to say, “I can’t wait to see how far we can go now that we’ve got Swing Wire Media in our camp. Their creativity and commitment to our growth has been nothing short of spectacular!” Investor James West Goes Social

PROBLEM

Midas Letter needed to establish awareness for a few of its client companies with a series of some groundbreaking news events on the horizon. These needed to be shared by as many individuals as possible in an effort to garner awareness for the companies in question, as well as utilize the exposure to enhance and grow its own social media presence. Investor James West Goes Social

SOLUTION

With over 700 new newsletter sign-ups at midasletter.com in less than 40 days, aggregation of likes and followers on its social networks saw an increase of 12% – with a follower increase from 27,212 to 30,687 in the same period of time.

With an ad​ ​spend​ ​budget​ ​on​ ​target​ ​to​ ​maximize natural​ ​&​ ​organic​ ​reach​ ​in the​ ​demographic​ ​areas​ ​of financial markets, Midas Letter social media garnered 2,332,600+ impressions across all key social platforms. Investor James West Goes Social

Midas Letter Social Media

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John 3:16